its.gd vs Rebrandly
Rebrandly specialises in branded links on your own custom domain, with team features, analytics and integrations.
its.gd is a safety-first URL shortener: every destination passes 60 checks before a checked short link goes live, every click shows a public link preview, and links are destination-locked.
Side by side
| Feature | its.gd | Rebrandly |
|---|---|---|
| Destination checked before activation | 60 checks on every destination before the link exists | Abuse screening; no published per-link pre-activation scan |
| What a visitor sees on click | Every click shows a public link preview first; never automatic | Direct redirect by default |
| Destination changes | Destination-locked: can never move to another website | Editable destinations |
| Tracking on the redirect | No ads, no third-party tracking on the preview page | Click analytics collected by the platform |
| Custom domains | One shared, short its.gd domain | Branded custom domains are the core feature |
| Pricing model | Per account: Free $0 (10 random/month), Pro $9, Pro+ $29, Ultra $99 | Free tier; paid plans by volume and domains — see rebrandly.com |
Based on each service's public documentation, reviewed September 2026. Features and prices change — check rebrandly.com for current details. Rebrandly is not affiliated with its.gd.
Which should you use?
Brands who want every link on their own domain with team management.
Links people must trust — customers, print, podcasts, invoices, support — where the visitor should see where a link goes and know it was checked.
Common questions
Is its.gd a Rebrandly alternative?
If you don't need your own domain, yes. its.gd gives you very short custom links on one shared domain, with safety checks before activation and a public link preview on every click.